Brands as chatty friends - How Brands Can Use Chatbots in Advertising?

Marketers are beginning to capitalize on the time consumers spend on messaging apps and are developing their own automated messaging interfaces which enable relevant and personalized one-to-one conversations with consumers – on everything from financial advice to personalized beauty tutorials. The discussion will explore if it is potentially a huge business opportunity for anyone willing to jump headfirst and build something people want.

Where & When
Date
Friday, March 10th
Time
2:55pm - 3:25pm
Category
Main
Stream
ROYAL BALLROOM
Speakers
Co-Founder
BeaconsTalk Technologies
Co-founder
Tapzo
Director
tenthavenue
CEO
Yellow Messenger