Sujatha has a work experience of over 19 years, largely in the field of Marketing, and has worked extensively in all key areas, such as Brand development, Launch strategy, Category Management, Retail strategy and promotions, Creating Advertising, Consumer behavior, Client Engagement, Market Research and In-market implementation of Programs.
She currently works at The Coca-Cola Company and has been here since 2011. She started as Category Director – Coca-Cola and headed the Brand until April 2014. During this period, she worked to shape the brand and creative strategy of making the Coca-Cola promise of “Being the Happiness Icon” relevant for India. This brought the brand to a strong volume growth, making it the fastest growing brand in the Portfolio. She is now Director – Category Marketing & Corporate Brand.
She started her career as Assistant Brand Manager at Procter & Gamble and has since gathered rich work experience in Sales and Marketing across companies such as Gillette, Nokia, and The Royal Bank of Scotland.
Apart from work, her extra-curricular passion is music. She is the lead singer of the Band “Mid Life Crisis” (a band comprising of people from the corporate world who have a passion for music), and performs in concerts around NCR. Their last shows were in Hard Rock Café Delhi and Gurgaon.