Rise of women on the Internet -Are video platforms ready for it?
- What will it take to get women to consume more and more content digitally
- Is there a gap between the content available today and the kind of content that really appeals to women? How does digital content need to be tweaked to move women from TV to digital?
- Are there any other changes that need to be brought into the ecosystem to catalyze this transition to digital
- What Kind of customized Content should be made to attract women from Tier 2 and 3 cities