INTRO
Session 1
3:30pm - 5:30pm

2020 accelerated the e-commerce industry and has revolutionizing the way brands operate, run, and grow their businesses, as well as how consumers choose to shop and pay. Hear from established e-commerce players, D2C and groundbreaking newcomers on what lies ahead in 2021 and how to capitalize on this moment of opportunity

2020 accelerated the e-commerce industry and has revolutionizing the way brands operate, run, and grow their businesses, as well as how consumers choose to shop and pay. Hear from established e-commerce players, D2C and groundbreaking newcomers on what lies ahead in 2021 and how to capitalize on this moment of opportunity

3:40 - 4:10
Session 1 - KEYNOTE
3:40pm - 4:10pm

The session will cover:

  • Major E-commerce Trends in India as Covid waxes and wanes on in 2021
  • Based on consumer behavior in 2020, what can brands expect?
  • How is search behavior seen as a pre-cursor to buying behavior
  • What are the key signals brands should tap into to understand where and how the consumer is moving?
Founding Partner
Fireside Ventures

The session will cover:

  • Major E-commerce Trends in India as Covid waxes and wanes on in 2021
  • Based on consumer behavior in 2020, what can brands expect?
  • How is search behavior seen as a pre-cursor to buying behavior
  • What are the key signals brands should tap into to understand where and how the consumer is moving?
4:10 - 4:45
Session 2
4:10pm - 4:45pm

The session will cover:

  • How to identify the opportunity to go DTC for brands
  • Building a scalable business model for DTC (own ecomm site/app, third party websites/app, multi-channel – what works?)
  • Tech infrastructure/Retail tech required or that which holds most promise.
  • Creating omnichannel measurement solutions to work alongside a multichannel approach.
CMO
Epigamia
Co-Founder & CEO
Super Smelly
Executive Vice President Commerce and Media
WPP - VMLY&R Asia
CEO and Co-founder
Affinity

The session will cover:

  • How to identify the opportunity to go DTC for brands
  • Building a scalable business model for DTC (own ecomm site/app, third party websites/app, multi-channel – what works?)
  • Tech infrastructure/Retail tech required or that which holds most promise.
  • Creating omnichannel measurement solutions to work alongside a multichannel approach.
4:45 - 5:30
Session 3
4:45pm - 5:30pm

The session will cover:

  • Leveraging data at scale to target advertising
  • Synchronizing multichannel sales and marketing
  • Delivering a clear connection to sales impact
  • Attribution solutions for One-view of consumer
Global Digital Director (E-Commerce & Tech Innovation)
Diageo
Group CMO (Marketing, Digital & e-commerce)
Future Group
Senior Lead UX designer - Fractal Ink | Commerce Lead – Dentsu
Fractal Ink
Chief Business Officer - Acquisitions
Netcore

The session will cover:

  • Leveraging data at scale to target advertising
  • Synchronizing multichannel sales and marketing
  • Delivering a clear connection to sales impact
  • Attribution solutions for One-view of consumer