In his current role, Akash heads the marketing, partnerships & licensing revenue for VOOT. Within marketing, he is responsible for all digital marketing initiatives VOOT (acquisition & retention), brand & communication aspects & consumer research & insights. He also leads all the partnerships discussions with an aim to drum-up the reach for the platform by working closely with OEMs, browsers, games and telcos. The mandate is also to drive topline growth through content syndication for all Viacom 18 content to all the digital platforms in India & all international markets.
