Booth Number: C1
Meet WURFL by ScientiaMobile at AdTech Delhi — the industry-leading device intelligence solution transforming programmatic advertising. WURFL enriches every bid, including header bidding with Prebid JS and Server modules, with real-time device and bot context.
DSPs, SSPs, and publishers can target with precision, optimize delivery across screens, tailor creatives for premium or older devices, and bid smarter using deterministic device data and AI traffic classification.
Trusted by Google and Amazon Ads, WURFL boosts engagement, increases CPMs, and improves analytics by separating human from automated traffic.