Anupam Bansal, an Economics Graduate from Delhi’s Shri Ram College of Commerce and an alumnus of Harvard’s Executive Management Programme, combines analytical expertise with creative design acumen honed at Italy’s ARS Sutoria. As Executive Director of Liberty Shoes Ltd., he has transformed the brand from a value-driven family footwear label into a dynamic lifestyle icon, driving retail expansion, innovative company-owned brand launches, and professional management reforms.

He co-founded Izzhaar, a premium bespoke gifting brand with his wife Ruchita, blending emotion, innovation, and luxury in invitations, hampers, and personalized experiences to capture India’s burgeoning gifting market.

Industry Leadership & Commerce

A prominent leader in industry forums, Anupam chairs the Delhi & NCR Committee of the PHD Chamber of Commerce and Industry (PHDCCI). He recently led a delegation to meet the Hon’ble Minister for Law & Justice, advocating initiatives to position Delhi as a premier cultural, tourism, and business hub.

Since 2007, he has served as Non-Executive Independent Director at BPTP, leveraging over 30 years of real estate and retail experience to guide consumer-focused strategies and brand-led developments.

Startup Ecosystem & Mentorship

In India’s vibrant startup ecosystem, Anupam is a key Titan on Ideabaaz, Zee TV’s groundbreaking platform and digital marketplace that connects early-stage founders—especially from Tier 2/3 cities—with funding, mentorship, and networks. As an angel investor and mentor, he provides hands-on guidance in brand building, retail strategy, go-to-market execution, and consumer-centric scaling, championing sustainable models and long-term equity.

Through Ideabaaz, he collaborates with peers and leading institutions such as IIT Madras to offer structured incubation, pitch refinement, and ecosystem support. He has backed ventures securing pre-seed and seed funding to fuel responsible entrepreneurial growth, reinforcing his reputation as a mentor who transforms aspiration into tangible opportunity for India’s next generation of entrepreneurs.

His engagement extends beyond investment, encompassing capability-building initiatives that help founders refine pitches, sharpen unit economics, and develop scalable market strategies aligned with sustainable business principles.

Recognition

Anupam Bansal is widely recognized for his contributions to India’s footwear and retail industries, his role in scaling consumer-centric brands, and his commitment to fostering a transparent, merit-based startup ecosystem that empowers founders across all geographies.