Conference and Expo5-6 March, 2025Awards6 March, 2025
6,000+ decision-makers in digital marketing look at the ad:tech conference for inspiration and direction to engage tomorrow's consumers.
We recently convened our advisory members to discuss how to companies will be setting their marketing priorities and asked 2 simple questions:
What are the biggest challenges facing marketers in 2025? &
What will drive business outcomes over the next 12-24 months?
What's clear is that success for marketing leaders in this dynamic landscape hinges on balancing tech investments with personalized customer experiences, and measurable results.
ad:tech 2025, therefore, will be talking about the “Intelligence Era” and how marketers can build transformational strategies using data, AI, analytics and consumer interactions to drive solid business results in the coming years.
🤖 AI Maturity Curve for Companies: Understanding and leveraging AI's potential.
💻 Building Tech for Markets Beyond Tier 1: Expanding reach and addressing specific needs.
🌐 Open Networks: Collaborating and sharing data for mutual benefit.
🎯 New Approaches to Data & Targeting Strategies: Enhancing precision and effectiveness.
🤖 Gen AI in Retail: Exploring the impact of generative AI on retail operations and marketing.
🚀 D2C Brands Using Adtech & Martech for Growth: Leveraging technology for direct-to-consumer success.
👤 Single Customer View: Unifying customer data for a holistic understanding.
🛒 Building and Retaining Customer Attention: Engaging and retaining customers in a competitive landscape.
❤️🔥 Building Brand Love at Scale: Fostering strong brand loyalty and advocacy.
🏪 Retail Media: Utilizing retail channels as advertising platforms.
🎥 Video & CTV: Leveraging video and connected TV for impactful advertising.
📲 Social Media & Influencer Marketing: Harnessing the power of social platforms and influencers.
👾 Gen Z: Understanding and targeting the unique preferences and behaviors of Gen Z consumers.
💡 CPaas Solutions: Exploring the potential of Communication Platform as a Service.
🤖 AI Powered Personalization: Hyper-personalized product recommendations, tailored marketing campaigns, and virtual assistants.
🧑💻 Spatial computing: Immersive shopping experiences, virtual showrooms, and digital fashion using AR and VR.
Let's make ad:tech 2025 the most inspiring and insightful event yet!
Curating the best conversations from our events
Marketing Is The New Sales
RAVI SANTHANAM, CMO, Head-D2C Business HDFC BANK
AI Is Now
MICHAEL DOBELL Co-Founder & EVP for Innovation
Brands That Have Re-invented Themselves For Genz
TOM FISHBURNE, Creator of Marketoonist and Author of “Your Ad Ignored Here”
Accelerating Digital Transformation In The Age Of AI
Neetan Chopra, Chief Digital & Information Officer, IndiGo Airlines
India's Quest For High And Stable Growth
Keynote Panel
AI FOR O2O
Panel discussion on Transforming Retail Marketing Offline & Online.How D2C brands need to think about profitable growth.
WATCH NOWHow legacy brands like Dabur are building consumer love in a new-age world.
WATCH NOWHow WhatsApp is helping businesses grow.
WATCH NOWGrowing an eCommerce Business in SEA
WATCH NOWBig Spends & Big Trends for 2024 and Beyond
WATCH NOW
