Deepa joined LinkedIn as the Senior Content Marketing Consultant in February 2019. In the time that she has been with LinkedIn, she has consulted with a host of clients like HCL Technologies, Zoho, Wipro, IBM, Lenovo, Infosys, Upgrad, ISB and many more on optimising their digital presence and ROI by developing a strong content approach in their marketing.
Before LinkedIn she was with IBM India, where she worked for over 11 years as an integral part of their Marketing leadership team. Her experience spreads across IBM’s Citizenship, Advertising, Brand and Performance Marketing teams where she held roles of Brand Leader - IBM India, Social Leader - IBM India and Performance marketing lead for IBM Cloud and IBM Services amongst others.
Deepa brings with her a deep knowledge of Brand and Marketing and understands how to leverage content as a key driver in the success of any business. She is the recipient of 7 industry awards for the campaigns she designed and executed during her stint at IBM. She was also recognized as one of the Top 100 content marketeers in India by the World Marketing Congress in 2019.
Before IBM, she was at Nike India & Paramount Cosmetics. She is an Economics Graduate and has completed specialized marketing courses from Nanyang Technological University, Columbia University & Duke University.