[Retail Media] Is retail media's full potential yet to be realized?

Retail media was a welcome break for marketers stuck in the duopoly, offering a balance between branding and performance. It’s now up to marketers to push for and help create continuity across a wildly fragmented ecosystem of retailers & ecommerce platforms – because the richness of audience insights combined with retailer data is well worth it. This panel will discuss:

Future potential of retail media
What are a marketer’s asks from retail media and are these platforms gearing up to address it?
What are some of the challenges to growth for retail media platforms and how are they working around it?

Date: 5th March, 2025

Time: 2:30 PM- 3:00 PM