Digital evangelist and industry leader with over 20+ years of experience in digital marketing, strategy and in enabling industry thought leadership. Currently as MMA India country head and MMA India Board member leading the MMA India chapter to help shape the future of modern marketing.
Board Member Category: Track - Commerce Everywhere
Shivani Chopra
Shivani, is a seasoned marketing professional with 15+ years of experience across multiple industries like banking, travel, real estate, education and technology. Having worked across marketing & strategy, sales & business development, she has had experience across the spectrum from setting up her own business, to hustling for new-age Indian start-ups to building brands with tech giants like HP. An MBA from FMS Delhi and a computer engineer, she currently, heads brand & performance marketing for HP’s Consumer Personal Systems and Peripherals in India. A big believer in technology being the backbone of everything, she’s excited to see tech deliver better experiences for customers and better productivity for brands
Abhishek Lal
Vishal Gaba
Apoorva Maheshwari
Niti Kumar
Niti Kumar is the Chief Executive Officer of Spark Foundry India, a modern media agency with a start-up mindset. She leads the agency’s growth agenda with a sharp focus on agility, consumer-centric thinking, and performance-led planning, ensuring media delivers measurable business impact, not just visibility.
With over two decades of experience spanning media, marketing, and business leadership, Niti brings a rare combination of strategic clarity and operational rigour. During her four-plus years with Publicis Groupe as Chief Operations Officer at Starcom India, she has been instrumental in shaping high-performing teams, strengthening client partnerships, and driving sustained momentum across the business.
Before being a part of Publicis Groupe, Niti served as Chief Marketing Officer at Penguin Random House India, where she led marketing for over 300 titles and played a key role in launching the company’s audiobooks and e-commerce divisions, significantly expanding its digital presence and direct-to-consumer capabilities.
A strong advocate for consumer insight, data-led decision-making, and innovation, Niti is recognised for translating strategy into action. Her leadership has earned her multiple accolades, including being named among the Most Influential Digital Leaders of 2024. A TEDx speaker, she is known for challenging conventions and pushing boundaries – cementing her reputation as a forward-thinking leader shaping the future of marketing.
Chandan Mukherji
Chandan is the Director of Strategy, Marketing and Communication in Nestle’. He is a member of the Management Committee and has a wide leadership role encompassing Strategy, Brand building, Digital, Communication and Innovation Idea to Launch. He joined Nestle’ in 2004 and was previously based out of the Global HQ in Switzerland leading Consumer & Marketplace Insights. Prior to joining Nestle, he was with Hindustan Unilever Limited working in Consumer Insights and Brand Management roles.
Medhavi Singh
Medhavi Singh is the Country Head for Criteo India. She is responsible for driving growth and strategic partnerships while strengthening Criteo’s new and existing partnership with advertisers and agencies in India.
Prior to Criteo, Medhavi started her journey with Google where she worked across three different markets – US, UK and India, and across 3 different verticals – Travel, E-commerce and FMCG. She then joined Criteo where she has worked for over 6 years starting off as an Account strategist, quickly rising to Head of Large Customers Business and now leading the India business.
Ankit Desai
Mahip Dwivedi
Mahip Dwivedi is the Vice President and Head of Marketing at Pepperfry. In his current position, Mahip spearheads the company’s marketing strategy, overseeing brand communication, and enhancing performance marketing efforts. At Pepperfry, he is also instrumental in crafting effective customer retention strategies and managing public relations functions. With a focus on driving growth and solidifying Pepperfry’s market position, Mahip’s appointment is a testament to his proven track record in the field of marketing.
A seasoned professional with over 16+ years of experience in Digital and Performance Marketing Mahip has served in leadership positions at various fast-growing companies. Before joining Pepperfry, Mahip served as the Chief Marketing Officer at Tyke Invest where he showcased his exceptional skills in marketing strategy and brand building which led to significant contributions to the company’s growth.
Mahip’s ability to merge Brand with Performance Marketing with extensive knowledge on building Martech stacks has consistently resulted in impactful Business for other brands in past like Flipkart, Bigbasket & CommonFloor.com to name a few.
Bringing a wealth of experience to his role at Pepperfry, Mahip’s background is distinguished by a deep understanding of the digital marketing landscape and a knack for developing innovative marketing strategies. Mahip has done his Masters in Business Administration with a Dual Specialization in Marketing & HR from MS Ramaiah Institute of Management, Bengaluru.
