It is an influencer led market and there is zero doubt that brand advocates generate conversation, engagement, and sales. What are the strategies, technolgies and analytics that brands must employ to create a community flywheel and keep it spinning at high speeds?
This segment will talk about:
1. The latest trends and strategies in influencers marketing
2. Better use of analytics to measure influencer impact
3. Virtual Influencers & how new technologies are entering this space
4. Micro vs Macro influencers – will the space diversify or consolidate?
- ADITI MATHUR KUMAR (AVP – Content Strategy & Partnerships – Interactive Avenues)
- SAKSHI SINDHWANI (Content Creator & Model)
- SHUCHI SINGHAL (AVP Marketing – Emami)
- SHIPRA SRIVASTAVA (Head of Media, CRM & Partnerships – Spotify)
Sponsored By: PushnotiAds