“What drives engagement is here to stay.” – A contemporary proverb that could define an evolving niche breed – the Micro Influencers. Ones that are radically followed and have been redefining, almost game-changing how we market and sell products and services in this day and age.

The session will delve into where Influencer Marketing is heading and how AnyTag – AnyMind’s Specialized Influencer Marketing platform could enable brands to discover, activate, manage, track and attribute influencer marketing campaigns in real-time, whilst providing insights for social media opportunities.

Speaker: OTOHIKO KOZUTSUMI (Co-founder and Chief Commercial Officer – AnyMind Group)