Conference and Expo17-18 March, 2026 Honours Awards Night17 March, 2026
9:15 AM - 9:30 AM 
Where the Future of Marketing is Revealed
Global or Indian marketing leader decoding the next AI-
powered decade.
Real Conversation. Real-Time. Real Issues.
AI. Data. Omnichannel. No Buzzwords. Just Depth
10:40 AM - 11:10 AM 
As AI moves from experimentation to execution, creativity is no longer just about ideas — it’s about how code, platforms, and human imagination come together at scale.
New Research from BCG and Moloco
Indian consumers are reshaping brand discovery through AI: 62% are active users, the majority research products with AI, and over 60% trust the results. But what does this mean for marketers and their app growth strategies?
Join Paul D’Arcy, CMO of Moloco, as he shares new research conducted with Boston Consulting Group (BCG). Learn where your industry sits on the AI Disruption Index, why traditional discovery channels are being bypassed, and three strategic imperatives for building durable customer relationships in the AI era.
AI agents are starting to plan, buy, and optimize media in real time. For agencies, that shift means traders become strategists and setup drops from days to minutes. This 10‑minute fireside with a leading holding‑company executive examines how AI will reshape buying models over the next 24 months and what teams need to do to stay ahead.
12:50 PM - 1:40 PM 
Connected TV and OTT have moved from experimental channels to core brand-building platforms, combining the scale of television with the precision of digital.
This session will explore how marketers are using CTV to balance data-driven targeting with high-impact storytelling — and what it takes to plan, create, and measure campaigns when the living room becomes a performance channel.
The discussion will focus on real decisions leaders are making today: how to integrate CTV into the broader media mix, how creative needs to evolve for a cinematic yet addressable screen, and how brands can drive both reach and relevance without fragmenting the consumer experience.
How real-time fulfillment is reshaping brand storytelling, impulse marketing, and loyalty in a 10-minute world.
As algorithms answer before users search, brands must shift from SEO to trust engines. Learn how to stay discoverable when clicks vanish.
The session will decode new-era financial fundamentals and their direct connection to AI-led efficiency, unit economics, and sustainable growth.
As AI reshapes targeting, optimisation, and attribution, performance marketing is moving beyond dashboards and ROAS. This conversation explores how AI is changing what “performance” really means — from predictive decision-making and creative optimisation to incrementality, trust, and long-term value. The focus is on how leaders are balancing automation with judgment in a world where algorithms move faster than strategy.
How Retail Intelligence Is Shaping Modern Brand Building.
How retailers are transforming everyday shopping moments into powerful media signals—using closed-loop data and AI to connect design, demand, and discovery at scale.
The digital landscape is brimming with opportunity for Publishers in India; what are the next steps to maximise your potential? You’re sitting on premium inventory, trying to strike the right balance of tools and strategies but there’s still money on the table. It’s time to stop playing defense and start scaling.
Together, broadcasters, retail media networks, agencies, and adtech platforms are now using gen AI to create, launch, and optimise ad campaigns at scale. In this session, we break the two biggest barriers to growing advertiser investment in streaming TV: Creative Production and Access.
5:30 PM - 6:30 PM 
6:00 PM - 8:00 PM Celebrating the Best use of Technology, Tools, and Platforms across the ecosystem. We’re shining a spotlight on innovators who are not only redefining industry boundaries but are also driving exceptional, measurable results. Join us as we celebrate the future shapers.
