Conference and Expo17-18 March, 2026 Honours Awards Night17 March, 2026
9:15 AM - 9:30 AM 
Where the Future of Marketing is Revealed
Global or Indian marketing leader decoding the next AI-powered decade.
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Real Conversation. Real-Time. Real Issues.
AI. Data. Omnichannel. No Buzzwords. Just Depth
10:40 AM - 11:10 AM 
As AI moves from experimentation to execution, creativity is no longer just about ideas — it’s about how code, platforms, and human imagination come together at scale.
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New Research from BCG and Moloco
Indian consumers are reshaping brand discovery through AI: 62% are active users, the majority research products with AI, and over 60% trust the results. But what does this mean for marketers and their app growth strategies?
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AI agents are starting to plan, buy, and optimize media in real time. For agencies, that shift means traders become strategists and setup drops from days to minutes. This 10‑minute fireside with a leading holding‑company executive examines how AI will reshape buying models over the next 24 months and what teams need to do to stay ahead.
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This session explores what “Ethical Intelligence” really means in a world driven by automation — not as a compliance checkbox, but as a strategic growth lever.
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Amazon Ads is hosting two closed-door roundtable discussions exclusively for senior brand marketers.
These curated sessions are designed for focused peer conversations around growth, retail media, and premium video.
12:50 PM - 1:40 PM 
An inside look at what will define marketing leadership in 2026 — from AI-native operating models and data reinvention to commerce acceleration and brand trust. Based on insights from India’s leading CMOs, this report decodes where growth will truly come from over the next 3–5 years.
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This panel focuses on the groundbreaking integration of programmatic advertising into unconnected linear environments—specifically DTH (Direct-to-Home) and Cable TV systems that lack a return path.
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The unique innovation frameworks that make India a testbed for global marketing solutions.
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Connected TV and OTT have moved from experimental channels to core brand-building platforms, combining the scale of television with the precision of digital.
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How real-time fulfillment is reshaping brand storytelling, impulse marketing, and loyalty in a 10-minute world.
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The gap between AI leaders and laggards is widening fast. In this fireside conversation, Tata Communications’ Global Head of Digital joins HubSpot’s India Country Director to explore what it takes to move from AI investment into measurable outcomes: how hybrid teams (humans and agents working together) are being built inside real organisations, and what every marketing leader should prioritise to drive real results from AI.
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As algorithms answer before users search, brands must shift from SEO to trust engines. Learn how to stay discoverable when clicks vanish.
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The session will decode new-era financial fundamentals and their direct connection to AI-led efficiency, unit economics, and sustainable growth.
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As AI reshapes targeting, optimisation, and attribution, performance marketing is moving beyond dashboards and ROAS. This conversation explores how AI is changing what “performance” really means — from predictive decision-making and creative optimisation to incrementality, trust, and long-term value.
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The digital landscape is brimming with opportunity for Publishers in India; what are the next steps to maximise your potential? You’re sitting on premium inventory, trying to strike the right balance of tools and strategies but there’s still money on the table. It’s time to stop playing defense and start scaling.
Search is evolving. It is no longer just a box for queries, but a dynamic partner that understands the complexity of human intent. Search remains the foundational layer where curiosity meets action – anchoring a future of intuitive discovery where AI-powered assistance helps users navigate their needs with more certainty than ever before, turning every interaction into an opportunity for growth.
The era of passive programmatic buying is evolving. In 2026, a buyer’s competitive advantage lies in actively engineering the supply chain. This session explores how advanced curation tools within Google’s Exchange Platform empower programmatic leaders to move from buying fragmented inventory to architecting direct, high-yield supply paths.
This session decodes the latest trends in the mobile ecosystem, offering actionable strategies brands can seamlessly integrate into their marketing mix. We will explore how to scale omnichannel efforts for positive ROAS, specifically targeting the open web—moving beyond traditional SRNs to uncover and close gaps in your media plan.
Together, broadcasters, retail media networks, agencies, and adtech platforms are now using gen AI to create, launch, and optimise ad campaigns at scale. In this session, we break the two biggest barriers to growing advertiser investment in streaming TV: Creative Production and Access.
5:30 PM - 6:30 PM 
6:00 PM - 8:00 PM Celebrating the Best use of Technology, Tools, and Platforms across the ecosystem. We’re shining a spotlight on innovators who are not only redefining industry boundaries but are also driving exceptional, measurable results. Join us as we celebrate the future shapers.
